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Andrew Martin
VP Services , amfori
Looe, United Kingdom
A values-driven Senior Executive with extensive strategic and operational experience in growing and leading global sustainability, CSR, and ethical sourcing programmes. Builds strong relationships, strategic partnerships, inspires and leads effective teams. Recently scaled ‘impact and change’ successfully at amfori, the leading global business association for sustainable trade.
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Area of Expertise:
  • Director, CEO, COP, President
Professional Experience:
amfori (formerly Foreign Trade Association): Brussel May 2015 – Nov 2019
amfori The leading global business association for open and sustainable trade (includes, the Business Social Compliance Initiative and the Business Environmental Performance Initiative). Provides frameworks, tools, and full support for retailers, brands and importers managing social and environmental performance in their supply chains.
Vice President - Services / Snr Mgr - Monitoring & Continuous Improvement / Capacity Building Mgr
In 2015 amfori had multiple challenges; in 4 ½ years, twice promoted, I played a core transformative leadership role throughout, delivering major strategic and operational level changes:
- Drove scale and ambition of new Vision / Mission (amfori - Vision 2030)
- Successfully leveraged high-level collaborations to lead industry-wide systemic change, notably across competitors. Led effective joint remediation in crisis cases.
- Pioneered change in social audit quality and effectiveness globally, in often challenging circumstances, through a pioneering holistic, systems-focused Integrity Programme
- Led development and delivery of the largest Capacity Building programme of its kind for environmental and social performance in global supply chains, with a focus on behaviour change. Positive measured impact verified by independent 3rd party* in 2019 pilot assessment.
- Launched IT project of innovative new global Learning Management System, on budget and on time in 2016.
- Implemented major improvements in quality of engagement for members, delivering high retention rates, while maintaining growth (+11.5% YOY). Recently secured key accounts, e.g. Amazon, Woolworths Group, Target. amfori membership now includes 3 of top 5, 14 of top 20 global, and all top 5 European retailers.
- Created new Services Function; defining department strategy, specifying new job roles, establishing new processes, procedures and KPIs, while supporting effective restructure of whole organisation.

Vice President–Services Jun 2018 – Nov 2019
Responsibility: Strategy & holistic management of all amfori Services / Full P&L accountability / Lead operations and support activities for 2,400 members. Lead and empower 2 teams of, 21, and 8 people and 4-line managers.
Snr. Manager – Monitoring & Continuous Improvement Jan 2016 – May 2018
Responsibility: Strategy & holistic management of all monitoring (social & environmental audits), continuous improvement (capacity building, and training) and, membership activities. Lead and empower team of 14
Capacity Building Manager May 2015 – Jan 2016
Responsibility: Strategy & management of Capacity Building programme. Lead and empower Team of 5

Falmouth University: Lead for MA in Entrepreneurship(Alacrity/Falmouth 2014 – 2015
Responsibility: Development & delivery of Masters’ course as part of pioneering EU Funded business incubation programme, using innovative ‘learning by doing’ Team Coaching methods. Manage programme and resources
Achievements: Programme - Guardian University Awards 2017: ‘Entrepreneurship Category’. 5 new businesses.

GNH Centre Bhutan: Director Fundraising & BusinessDevelopment 2013 – 2014
Responsibility: Sustainable business development and, fundraising for CSO in a developing country.
Achievements: Plan for self-sufficiency. Funding for youth programmes. Delivered Leadership Programmes.
Consiglio Tessuti Ltd: Managing Director/Owner 2001 – 2010
Responsibility: Running own consultancy business.
Achievements: Business excellence, and inspirational leadership;Increased sales growth for client company Eurojersey (€2.0m - €8.5m in 8years); Consultancy: Manufacturing & marketing strategies, launch client’s programme for sustainability: "SensitivEcoSystem"

Penn Nyla – Courtaulds Textiles: Business Director – Active Sportswear 1997 - 2000
Responsibility: Board role. Full P&L accountability. Developed and led sector strategy.
2014 – 2015 University of the West of England (Bristol) PG Cert – Team Coach Development – ‘Distinction’
2011 – 2012 University of Exeter Business School One Planet MBA – ‘Distinction’
1984 - 1987 Kings College (KQC) London BA (Hons) Upper Second – Philosophy & Theology
Available for:
  • Consulting assignments
  • Job opportunities
  • Internships / Fellowships

    Years of Experience:
    2-5 years
    Highest Qualification:
    United Kingdom
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