Market Research expert with 18 years of experience in West and Central African countries. Bilingual (French, English) J.C MAXWELL certified coach, holding a Post-graduate Diploma and others certificates. Currently country Manager for SURVEY AFRICA specialized in market research, seeks challenging opportunity |
Contact Bertrand Tchakoute
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Area of Expertise: |
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Capacity Building, Training, Advocacy
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Fundraising, Business Development, Grants Writer
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Monitoring, Evaluation, Policy, Research, Analysis
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Private Sector, Social Enterprise, Corporate Social Responsibility
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Trade, Finance, Economics, Cooperation, Global
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Professional Experience: |
- Since July 2020: Country Manager at SURVEY AFRICA Côte d’Ivoire - August 2016 March 2020: Account Manager at KANTAR WORLDPANEL Côte d’Ivoire o Global business development for Côte d’Ivoire and Senegal, handling 25 FMCG categories data base for both countries o Client support: interacting with clients to understand their business issues, propose solution, analysis and presentation of the actionable results (UNILEVER, NESTLE, ARLA, FRIESLAND, GBFOODS, SANIA, SIVOP, CEMOI, LESIEUR) - 2012-2016: Research Manager at TNS RMS Cameroon o Global business development: meet annual revenue targets with repeated sale, new projects and new markets o Overview of Ad Hoc and Tracking studies in SOCIAL and CONSUMER research area, team leader of 10 RE o Monitor project costs and budgets, and boost profitability o Constant delivery of strong consumer insights to clients using TNS internal tools o Self-confident and skilled at selling, generating and keeping good client relationship (MTN, BAT, HEINEKEN, WU) - 2009: Assistant Research Manager at RMS o Research design, planning, analysis, reporting, presentation, team leadership o Coordination, communication, management, motivation and training of Research Executive teams for quick result delivery and tight schedules under stressful conditions, varied cultural contexts and an extremely complex workload. o Has handled customer relation and client sourcing in Cameroon, Côte d’Ivoire, Congo, DRC, Nigeria and Ghana - 2005 : Senior Research Executive at RMS o Overview of all Ad Hoc and Tracking studies in Qualitative and Quantitative research area. o Ensure client deliverables meet expectations and needs; deliver excellence - 2002-2003 : Consultant responsible for the selection of development projects for funding by the European Union - 1999-2003 : Former, Part time Lecturer in the University of Douala-Cameroon, and higher institute specialized in management
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Education: |
D.E.P.A.: Advanced Professional Studies Diploma in International Management & Foreign Trade at ESSEC Douala - Cameroun
Bachelor’s degree in economics, University of Yaoundé II - Cameroon
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Affiliations and Achievements: |
o 2020: Certified JC Maxwell in “The 15 Invaluable Laws of Growth” and “Becoming a person of influence” o 2019: "Fundamental Principles of Digital Marketing", Google online Training o 2008: International Certificate of Program Completion in Principles of Marketing Research from MRII, MRA, ESOMAR and the University of Georgia (USA)
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Available for: |
- Consulting assignments
- Job opportunities
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