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Noufel Harris
Brand Manager , Consumer Goods Industry
Lagos, Nigeria
Expertise in Market Development Strategy and Planning with experience in brand management, export development, campaign organising, budgetary planning and control, research & analysis and creative communication & content development. Exerience of working in challenging multi-cultural environment in developing countries and willingness to travel and relocate to any location.
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Area of Expertise:
  • Administration, Management, Accounting/Finance, Procurement
  • Communications, IT, Media, Knowledge Management, Editor
  • Fundraising, Business Development, Grants Writer
  • Monitoring, Evaluation, Policy, Research, Analysis
  • Trade, Finance, Economics, Cooperation, Global
Professional Experience:
Brand management professional with experience in marketing strategy and planning, new product development and launch, budget planning and control, media planning, developing departmental systems and processes, research & analysis and creative communication & content development
1. Delivered the growth of consumer bleach product into a 5 million USD brand in Nigeria its 1st year post launch
2. Expanded the product category in Nigeria from 2.1% pre-launch to 12.6% in 12 months
3. Developed the long-term business strategy for the new product from pre-launch stage in association with senior management
4. Responsible for budget planning and control of annual budget to the tune of of 4 million USD in the current year.
5. Organised the extensive consumer sampling campaign for the brand touching 4 million households in it 1st yr post launch
6. Initiated and organised the brand project to support the World Health Organisation (Nigeria) and Ministry of Health(Nigeria) immunisation drive for children in developing countries across Africa
7. Gained expertise in brand management, media planning, creative communication development and consumer promotion campaigns as an associate with the 400 million USD noodles brand of the group
Post Graduate Programme in Management with specialisation in Marketing , Finance and Economics
Affiliations and Achievements:
Event Organizing in academic institutions
1. Senior Member, Operations vertical at Ahvan ’09,the Annual Management Fest at IIM Indore, 2009
2. Organized the operational activities related to the fest like procurement of supplies for events, venue management and distribution & sale of t-shirts.
3. Senior Executive, Registration committee, All-India cultural festival, ‘Ragam 07’, 2007
4. Head, Registration committee, All-India technical festival, ‘Tathva 06’, 2006

Available for:
  • Job opportunities
  • Being headhunted – make me an offer

    Years of Experience:
    2-5 years
    Highest Qualification:
    English, Malayalam, Hindi,
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