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A prolific, deadline-oriented media and communication professional with more than 10 years of experience in writing, editing, managing and strategizing content at international nonprofit research and news organizations. Expertise in producing content in simple, clear language. Solid knowledge of global development and humanitarian aid issues. |
 Contact Ma. Eliza Villarino
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Area of Expertise: |
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Communications, Media, Knowledge Management, Editor
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Professional Experience: |
International Center for Tropical Agriculture (CIAT)
Recta Cali-Palmira, Colombia
Visiting Communicator, August 2017 – present
- Develop comprehensive strategies, including a package of online content and social media products, on how to best convey the work of scientists and experts to the general public and increase their visibility to potential donors and partners.
- Write and publish blogs, features, press releases, news stories and Q&As, taking into account the objectives of scientists and the organization as a whole.
- Work with scientists and experts to draft op-eds that showcase their thought leadership in their respective fields.
- Lead publicity campaigns.
- Pitch story ideas and editorials and offer scientists as possible interviewees to media outlets.
- Serve as media contact.
- Advise scientists on how to improve their presentations and social media presence.
- Edit articles as requested by scientists.
- Contribute to the 2017 annual report.
- Propose quotes by scientists and officials to be used in press releases.
Accomplishments
- Produced and/or published 33 blogs, news stories, features, Q&As and op-eds in less than 7 months.
- Successfully pitched op-eds to international news outlets, such as Devex and Mongabay.
- Led a comprehensive publicity campaign to sustain buzz around the selection of an innovative CIAT-led climate change adaptation initiative in Latin America as a winner of the coveted 2017 Momentum for Change Lighthouse Activities by the United Nations Framework Convention on Climate Change.
- Developed and implemented a comprehensive communication strategy for an exclusive international conference to devise a global surveillance system on crop diseases, held at the prestigious Rockefeller Foundation Bellagio Center in Lake Como, Italy. Twitter impressions using the recommended hashtag exceeded 2 million over 5 days.
Global Green Growth Institute
Seoul, South Korea
Consultant Editor (roster, remote), August 2016 – present
- Edit step-by-step guides on how to develop and implement green growth strategies.
Devex
Pasig City, Philippines
Freelance Reporter, January 2016 – present
Research Associate to Senior News Producer, October 2004 – December 2015
- Helped build an industry-leading global newsroom that has been called the “Bloomberg of international development.”
- Led coverage on the role of innovation in global development, including managing the #innov8aid blog and reaching out to industry experts for interviews and op-ed contributions.
- Wrote at least 6,000 full-length features, blogs, news blurbs, profiles and other pieces of content.
- Edited more than 2,000 articles, editorials and research reports, with lengths ranging from 500 to 10,000-plus words.
- Conceptualized and managed 4 daily, weekly and quarterly publications with more than 700,000 subscribers worldwide, including sourcing contributions from various teams.
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Education: |
Master in Public Affairs in Strategic Planning and Public Policy
University of the Philippines Los Baños, College, Laguna, Philippines
Bachelor of Arts (Political Science)
University of the Philippines Diliman, Quezon City, Philippines
On-Demand Speechwriting Course
Global Speechwriter, online
Foundations of Data Science
Springboard, online with certification
Proposal Writing Boot Camp
Foundation Center, Washington, D.C., USA
Content Strategy for Professionals 2: Expanding Your Content’s Impact and Reach Northwestern University, online with certification
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Available for: |
- Consulting assignments
- Job opportunities
- Being headhunted – make me an offer
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Years of Experience:
10-15 years |
Highest Qualification:
Masters |
Languages:
English, Filipino |
Nationality:
Philippines
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