Michael J. Jordan

Global Communications Consultant, Strategic Storyteller, Media Relations, Social Media, Brand Builder, Content Creator, Teacher-Trainer, In-house Coach , International Non-Profits, NGOs, Multilateral Organizations, Media, Government Agency, NGO, Development Bank, Multinational Organization, Universities

New York, United States

Global Communications Specialist who's worked & lived on four continents. Seeks meaningful challenges. Foreign Correspondent from 30 countries; Communications Consultant in Africa & China, and Professor-Trainer in Europe, Africa & Asia. Can assist any organization by applying my toolkit of skills, strategies & storytelling to your needs for Comms strategy, content, training, Media Relations, etc.

Contact Michael J. Jordan
Area of Expertise:
  • Capacity Building, Training, Advocacy
  • Communications, Media, Knowledge Management, Editor
  • Environment, Climate, Energy, Water, Sanitation
  • Health, Doctors, Nurses, HIV/AIDS
  • Social, Education, Gender, Youth, Child
Professional Experience:

As a New York-based Global Communications Specialist, I’m ready to adapt my hybrid toolkit of International Journalism and Global Communications skills, strategies and storytelling, to help promote any organization and advocate for its meaningful mission.

I feel fortunate that my unique background enables me to view Global Communications, PR, Media Relations and Social Media in a way that few Americans do. I’ve also grown cross-culturally conversant from having lived in Europe, Africa and Asia; reported from 30 countries as a freelance Foreign Correspondent (writing for the AFP, Foreign Policy magazine, Christian Science Monitor newspaper, South Africa’s Mail & Guardian, and many others); taught International Journalism as a Visiting Professor on four continents; and shared my Global Communications tactics and techniques with clients in Africa and China. (See my CV, for more.)

As I first learned in Africa, from the impact-stories I produced about HIV Orphans, the most effective way to persuade a target-audience is by combining credible evidence with humanized storytelling. During my five years in China, I created and managed multiple consultancies and trainings, ranging from labor rights and environmental protection to food safety and food waste. My Communications and Advocacy project for Chinese environmental-protection activists was featured in Chinese media. More recently, I was a News Editor, Scriptwriter and Media Analyst for China Global Television Network, and routinely advised our show’s host on key questions and talking-points.

Last Fall, after COVID forced me to flee Beijing for New York, I was a Consultant for the controversial Chinese telecoms giant, Huawei. Not only did I rigorously critique of all of Huawei’s 2020 External Communications products, but devised a strategy for how the company and its founder, Ren Zhengfei, could attract fairer foreign-media coverage. With all this experience in Chinese Communications, media and academia, I’m now privy to a rare foreigner’s “insider” view of China. To sample my evidence-based – but not agenda-driven – analysis of China, feel free to watch this lecture [https://www.linkedin.com/posts/michaeljjordan23_chinas-global-communications-challenges-activity-6788494264675438592-xZiH/] or listen to this podcast [https://podcasts.apple.com/us/podcast/media-literacy-china-michael-jordan-professor-long/id1492218780?i=1000528999369].

Lastly, back in New York, I taught Journalism this Spring at Long Island University. While I love teaching, I yearn to return to the frontlines of Global Communications – for the right cause.

Skills: *Strategic Storytelling *Impactful branding *Incisive media analysis *Persuasive messaging *Project manager *External Communications *Internal Communications *Media Relations *Counseling CEOs & the C-Suite *Evidence-driven writing *Team leader, management *Humanized content *Creative problem-solving *Bottomless brainstorming *Idea-pitching
*Impassioned public-speaking *Empathy, EQ re: Audience psychology *Contextualized research *Probing interviews *Cross-culturally conversant *Eagle-eyed editing *Photography *Social Media: Write to Fit *Wordpress fluency

Thank you, in advance, for your time and consideration.

Sincerely,

Michael

Michael J. Jordan
Visiting Professor of Journalism, Long Island University-Brooklyn
Faculty Advisor to the LIU Student Newspaper, Seawanhaka
Mobile: +1 917 324 4255
Email: mjjordan2016@yahoo.com
Portfolio: https://www.linkedin.com/in/michaeljjordan23/detail/recent-activity/posts/

Education:

THE NEW SCHOOL: Master of Science in International Affairs (MSIA), May 2006 •International Affairs Scholar, concentration in “Conflict and Security.”

UNIVERSITY OF MISSOURI–COLUMBIA: Bachelor of Journalism (BJ), May 1990 •Completed four-year undergraduate degree at this renowned American journalism school.

Affiliations and Achievements:

Career Highlights:
*As Environmental Communications Consultant in China, leads a Storytelling-Advocacy project for Youth Environmental Education.
*As Visiting Professor at Renmin University in Beijing, taught Environmental Storytelling to Int’l Comms-Journo students in Spring 2016.
*In April 2016, spoke at the UN Environmental Program’s China Youth Environmental Forum: How Storytelling Can Inspire Chinese Youth.
*In November, my environmental-protection Communications efforts in China were spotlighted in this 10-minute video by China Daily.
*Meanwhile, in the world’s second-largest economy, also helped advocate for worker’s rights for the UN International Labor Organization.
*Has developed his own Communications methodology to illuminate any organization’s on-the-ground “impact”: The Fork in the Road.
*As a Health Communications Consultant in Lesotho, raised awareness for the UN, World Bank, US Embassy, Philips Lighting, and others.
*For a leading American NGO in Africa, produced 24 stories and photos on HIV Orphans for the book: Voices from the Mountains of Lesotho.
*Seven-time Visiting Scholar at Hong Kong Baptist University (HKBU), teaching Foreign Reporting in its International Journalism program.
*In 13 years of teaching and training, has exclusively designed his courses and workshops, ranging from HIV reporting to sports-writing.
*Since 2007, senior journalism trainer of the TOL Education’s Foreign Correspondent Training Course in Prague.
*Designed, developed the curriculum for TOL-Prague’s one-of-a-kind course, International Storytelling, which led in July 2016.
*In China, has created a marketing-storytelling method for students writing Personal Essays for applications to U.S. & U.K. universities.
*In a Lesotho suffering the world’s second-highest HIV rate, founded the “Health Journalism Club” at the National University of Lesotho.
*In July 2015, led 15 Chinese undergrads from Shanghai International Studies University through a foreign-reporting project in Prague.
*Three-time George Polk Journalist-in-Residence at Long Island University in Brooklyn, where he taught journalism from 2003-2006.
*As a freelance Foreign Correspondent over 20 years, has reported from 30 countries, mostly in Eastern Europe and Southern Africa.
*His International Reporting methodology was published in Deutsche Welle’s 2015 Beyond Your World training-the-trainers handbook.
*Contributed two chapters on Eastern Europe to the book Gypsy Sexuality: Romani and Outsider Perspectives on Intimacy.
*As the lone Western correspondent in the tiny African kingdom of Lesotho, covered the country’s Aug. 2014 coup-attempt and aftermath.

Available for:

  • Consulting assignments
  • Job opportunities
  • Internships / Fellowships

Years of Experience:

More than 20 years

Highest Qualification:

Masters

Languages:

English, Hungarian, Slovak, Sesotho

Nationality:

United States

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