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Michael Austin
Amsterdam, Netherlands
Fundraising & communications specialist. Especially effective in designing and implementing digital fundraising and communications strategies. I bring a proven track record of leadership and creative problem-solving to a diverse array of non-profit organizations. My ideal career goal is to put my expertise to use with an International NGO located in Amsterdam.
Send email Contact Michael Austin
Area of Expertise:
  • Communications, IT, Media, Knowledge Management, Editor
  • Disaster, Aid, Emergencies, Relief
  • Fundraising, Business Development, Grants Writer
Professional Experience:
Freelance
M. Austin Communicatie & Fondsenwerving
September 2012 - Present

- In first year, acquired extended contracts with four main clients:
Musicians without Borders, Child Helpline International, Hospitaal Broeders, Greenpeace International.

- Other clients include Stop Wapenhandel, World Animal Protection, Diensten en Onderzoek Centrum Palestina, and Care2.

- Design and implement mission-driven digital advocacy, fundraising and communication strategies.

- Advise clients on list building and data hygiene strategies, provide data management and data integration audits.

- Experienced practitioner and project leader, working within a wide range of digital marketing, customer relationship and content management tools, including Engaging Networks, Salesforce, WordPress, Clang, Raiser’s Edge, ROI Solutions, Convio, Kintera, Get Active.

- Consistently engaging within digital advocacy and marketing cohort, staying abreast of innovations and reporting back to clients regarding opportunities to expand and improve their digital communications, fundraising and data management strategies.

- From 2014 to 2019: strategic partner with Greenpeace International, supporting 19 national/regional offices (NRO’s) globally in the implementation and use of their digital marketing platform, Engaging Networks (EN), which included:
• Contributing technical and strategic support to the deployment of global campaigns
• Collaborating with service providers and Greenpeace IT to ensure full & consistent support
for NROs when working with EN and integrating with related platforms
• Maintaining up-to-date documentation covering the full range of EN product functionality
and procedures
• Creating orientation and training modules for users of EN, in addition to providing users
with an overview of Greenpeace digital marketing practices and resources
• Providing technical guidance and assistance for complex data management scenarios and
data compliance (e.g. multiple offices sharing one EN account, GDPR, etc.)
• Consistently liaising with 3rd party agencies and campaign teams responsible for delivering
marketing content; providing guidance regarding integration of shared tools as well as
Greenpeace communication and data standards
• Cultivating and encouraging a community of practice wherein users learn from and inspire
their Greenpeace counterparts
• Reviewing, resolving bug reports
• Evaluating, organizing and submitting feature requests to EN

- Accredited member of Engaging Networks Partner program.

DIRECTOR OF ONLINE GIVING AND DIRECT MAIL, American Near East Refugee Aid: October 2007 – 2012.

Designed and implemented fundraising campaigns; oversee budget; manage consulting team. Coordinate with major gift officers, director of institutional giving, and other departments to ensure consistency in communications while integrating online and offline fundraising and communications activities. Report on Development Department strategy and results to ANERA President and board.

Key Accomplishments
• Conceived of and initiated the “Leadership Challenge Fund” to leverage gifts of major donors for smaller donations online – raised more than $200,000 from major donors and online contributions in December 2010.
• Successfully executed ANERA’s first-ever matching gift campaign for end-of-year 2009, exceeded goal more than $30,000.
• Instituted online list building strategy, growing online subscriber list from 1,200 names to 43,000 in 3 years.
• Converted monthly donor program to an online platform, increasing monthly donors from 178 to 380 in less than three years.
• Redesigned direct mail appeal and prospect mailing strategy and increased return on direct mail investment.
• Conceived of and implemented “Gaza Reality,” an online collection of videos produced by staff in Gaza for www.anera.org.
• Regular guest lecturer on best practices in online and direct
Education:
Graduated Michigan State University, 1995.

BA Communications
BA Russian Language
Available for:
  • Consulting assignments
  • Job opportunities
  • Being headhunted – make me an offer

    Years of Experience:
    More than 20 years
    Highest Qualification:
    Bachelors
    Languages:
    English
    Nationality:
    United States
    LinkedIn Profile: www.linkedin.com/in/michael-austin-2b18571b/
    Jobseekers: Subscribe to Value Membership | Broadcast Resume
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